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Hanseok-Bong Library
BX/BI Guide System/Public Design
With the recent change in cultural trends and roles as spaces, Gapyeong-gun, Gyeonggi-do, promoted the Integrated Brand Design Development Project in January 2017 to integrate and brand four libraries and build differentiated libraries. Upon commencement, this researcher conducted about eight months of big data and research analysis and finally established the brand through continuous review and reporting. The project was a public project for the public interest, saving about 2-3 billion won in budget, and the core of the project was to invest in the development of various content and cultural spaces so that people who use all libraries can enjoy rich experiences and benefits. In 2017-2018 in recognition of the purpose of this project and the excellence of design, we won the Grand Prize in Korea's top three pin-up design awards and the Korea National Land Design Competition Public Design Award, and it was introduced as a case of public design innovation in monthly magazines.
Introduced as a case of public design innovation.
With the recent change in cultural trends and roles as a space, Gapyeong-gun, Gyeonggi-do, promoted an integrated brand design development project in January 2017 to integrate four libraries and build differentiated libraries. Upon launch, this researcher conducted big data and research analysis for about 8 months, and finally established the brand through continuous review and reporting. This project was a public project for the public good, which saved about 200-300 million won, and the main goal of this project was to invest in the development of various content and cultural spaces to provide rich experience and benefits to all library users. In 2017-2018, in recognition of the purpose of this project and the excellence of design, it won the Korea National Land Design Contest Public Design Award, and was introduced as a public design innovation case in a monthly magazine.
Brand with Flexible System
The direction of the design is where Han Seok-bong, a famous writer in the mid-Joseon Dynasty, served as the county governor, and expressed the feeling of handwriting with the motif of the Korean consonant "ㅎ" and the expansion of knowledge. Therefore, the symbol part was applied with a flexible system, and the font was structured so that it could be used according to various expanded contents and programs by applying a masterpiece.
Hanseok-Bong Library
BX/BI Guide System/Public Design
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Client. Gyeonggi-do Gapyeong-gun
Executive Director. Section chief, Lim-Sangho
Design Strategy. Team leader, Jang-Dongbok
Administrative Assistance. Kim-Sujin, Lee-Juntaek
Space Designer. Jang-Seongse
Creative Art Director. Kang doeun
Legal expert. Kim-Sungdae
Year. 2017
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